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Experience

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Oct 2014 – Present

Sydney, NSW

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Assistant Marketing Manager
McKkr’s Pty Ltd

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McKkr’s is a multi-brand company with assets and interests in migration industry, corporate training, online qualifications, internships, retail and publishing.

Key Responsibilities:
  • Manage and coordinate marketing activities for 5 distinct brands.
  • Work alongside the director and sales manager to develop marketing strategies and campaigns.
  • Plan and execute monthly email marketing activities including e-newsletters.
  • Develop social media campaigns, posts and content to increase online engagement and presence.
  • Implement search engine (SEO, SEM, PPC) strategies to increase ranking and traffic to 5 websites.
  • Maintain 5 websites and regularly update contents using CMS and HTML.
Accomplishments:
  • Successfully divested the company into education industry leading to our TAFE deal in India.
  • Helped to increase the company’s sales to over $4 million in the last financial year.
  • Increased traffic to 4 of our B2B websites with a combined total of over 8,500 visitors a month.
  • Organically increased likes and followers on social media accounts by a total of over 9,100.
  • Planned and launched our ecommerce store with growing sales in just one month.
  • Acquired Leap Migration Manager as a major sponsor for our migration brand.

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Mar 2010 – Jun 2014

Toronto, Canada

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Marketing Coordinator
Amidia Corporation

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Amidia Marketing is a boutique marketing agency with over 20 clients(at that time) in various industries focused on print and digital marketing.

Key Responsibilities:
  • Generate leads and acquire accounts in both B2B and B2C markets.
  • Designing and prepare marketing collateral and promotional material for print and digital channels.
  • End to end management of social media and email marketing campaigns through marketing automation software.
  • Develop content marketing strategies for websites, blogs, social media and newsletters.
  • Liaison with external agencies and vendors to deliver marketing campaigns.
Accomplishments:
  • Developed and marketed driving school curriculum for one of our clients currently used by over 100 driving schools in Ontario, Canada, through royalty agreements.
  • Acquired six accounts within the first year and maintained strong relationships turning these accounts into 3 year retainers.

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Jun 2008 – Dec 2009

Toronto, Canada

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Marketing Assistant
Payam Magazine

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Payam is a monthly magazine with over 25 advertisers (at that time) with a primary focus on Canadian politics and youth initiatives.

Key Responsibilities:
  • Make cold calls and generate leads to increase advertising revenue.
  • Design marketing material to promote the magazine and its content.
  • Copywriting and designing art work for advertisers in various industries.

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Education

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2009 – 2013

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B. Comm in Marketing Management
Ryerson University, Toronto, Canada

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2007 – 2009

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Advance Diploma in Business Administration
Centennial College, Toronto, Canada

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[span4]

Skills

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0-49% = Basic,
50-79% = Intermediate,
80-100% = Expert

Marketing

[skillwrapper type=”bar”]
[skill title_background=”#ff8533″ bar_foreground=”#ff8533″ bar_background=”#eeeeee” percent=”85″ title=”SEO”]
[skill title_background=”#99cc00″ bar_foreground=”#99cc00″ bar_background=”#eeeeee” percent=”100″ title=”SEM”]
[skill title_background=”#ffbb33″ bar_foreground=”#ffbb33″ bar_background=”#eeeeee” percent=”85″ title=”Email Marketing”]
[skill title_background=”#ff6666″ bar_foreground=”#ff6666″ bar_background=”#eeeeee” percent=”85″ title=”Content Marketing”]
[skill title_background=”#8a8a5c” bar_foreground=”#8a8a5c” bar_background=”#eeeeee” percent=”90″ title=”Social Media”]
[skill title_background=”#2eb8b8″ bar_foreground=”#2eb8b8″ bar_background=”#eeeeee” percent=”55″ title=”CRM”]
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Graphic Design

[skillwrapper type=”bar”]
[skill title_background=”#f7a53b” bar_foreground=”#f7a53b” bar_background=”#eeeeee” percent=”90″ title=”Adobe Photoshop”]
[skill title_background=”#6adcfa” bar_foreground=”#6adcfa” bar_background=”#eeeeee” percent=”55″ title=”Adobe InDesign”]
[/skillwrapper]

Web Design & Coding

[skillwrapper type=”bar”]
[skill title_background=”#5dd55d” bar_foreground=”#5dd55d” bar_background=”#eeeeee” percent=”85″ title=”HTML/HTML5″]
[skill title_background=”#4da6ff” bar_foreground=”#4da6ff” bar_background=”#eeeeee” percent=”100″ title=”CSS”]
[skill title_background=”#8080ff” bar_foreground=”#8080ff” bar_background=”#eeeeee” percent=”90″ title=”JavaScript”]
[skill title_background=”#ffbf00″ bar_foreground=”#ffbf00″ bar_background=”#eeeeee” percent=”55″ title=”WordPress”]
[skill title_background=”#a6a6a6″ bar_foreground=”#a6a6a6″ bar_background=”#eeeeee” percent=”85″ title=”Other CMS”]
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